Arthur van de Laak

Arthur van de Laak


I started backpacking in 1993 with a trip to Thailand. What followed were various long stint travels which took me to 53 countries around the world.

I now share my love for travel with my family, traveling as a digital nomad and a world schooling parent.

I am using my travel experience to create travel gear that will make travel easier and smarter for solo travelers, travel couples, travel buddies and traveling families.

Jonathan Krehwinkel

Jonathan Krehwinkel


I am the founder / owner of Studio-Jk a soft goods design house based in Tel Aviv.

I specialise in the development of textile-based products, with a passion for detail & quality.

I have a Bachelor degree in design and a total of 12 years of experience with textile designs.


Maria-Magdalena Dimitrova

Maria-Magdalena Dimitrova


I am also know as Meggie. I have worked for 5 years as a PR & Marketing Expert, but left the corporate world to work freelance and enjoy more of the world through travels.

I work now as a PR & Marketing Consultant, and I have the freedom to choose where I want to be, and who I want to be.

I met Arthur at the beginning of my new adventure, and I immediately fell in love with his idea. I believe his backpacks are solving a problem and will make a difference in the market.

 João Victor Machado

João Victor Machado

Digital Marketing

I’m a digital marketing consultant, and my expertise is on Facebook and marketing automation. I also maintain the Smart Gear blog and the social media accounts.

I’m a freelancer and I’ve met Arthur in this journey. Right away I connected with the products he is idealising, an innovative travelling backpack to solve actual backpackers problems.

I’m from Rio in Brasil and I started travelling at a young age. I traveled one year to US and many parts inside Brazil. I love meeting people and have new experiences.

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